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Lifan Motors Brazil Acknowledged Regular Customers on “11.11”


30 After years of rapid development, the”11.11”of China has been a globally high-profile promotion gala for many countries both at home and abroad, among which Brazil is an outstanding representative. On 11th, Nov., Lifan Motors Brazil held “11.11”new-product promotional campaign for regular customers aiming to respond to the buying binge and show the acknowledgement to them.


31 families representing the Lifan X60 users from St Paul took part in the promotional campaign. On the campaign activity, Jair Oliveira -- sales director of Lifan Motors Brazil extended his warm welcome and sincere appreciation to all the customers present for their trust and support to lifan Motors. Through various activities, all the regular customers got a comprehensive understanding on the highlights of new X60 and its changes compared with the old generation. The new changes including designing of its front appearance, interior trim modelling were all deeply appreciated by customers. Moreover, the newly-promoted CVT version in Brazil meets the demands and expectation of customers.


During the activity, Jair announced the preferential policy on “11.11”, of which the generous replacement subsidy lighted the passion of all. In the meantime, the lucky draw activity attracted everyone present that a great deal of exquisite gifts, after-sales service offer were covered. In addition, Lifan Motors also organized a family activity for children, which created a warm and enjoyable scene praised consistently by all the users.


A series of customer-caring activities and considerate after-sales were recognized by customers in Brazil, through which the brand image of Lifan Motors was also greatly upgraded. This activity not only conveyed the concept of “11.11”to Brazilian customers, having the feedback to regular customers down to earth, strengthening their understanding to Chinese factors and getting their recognition for Chinese auto brand more deeply.