On May 21, Lifan Brazil Direct Sales Company and Brazilian renowned food truck company Rolando Massinha held the Food Truck activity again. Different from the time before, the one who have tasted the delicious food like hamburger is the staff of Lifan Russia Direct Sales Company. Through the cooperation by Rolando-Lifan Foison, provide customers with better experience.
Rolando Massinha food truck team delivers the tasty food to the different fields of Brazil. Lifan Motors started to cooperate with Rolando Massinha since October 2014. Through sponsoring Lifan Foison as the food truck, Rolando and Lifan Motors have together held series of activities in the store of Lifan Motors. The dealers of Lifan Russia make full support and invite Lifan customers, potential customers and media to share Rolando food. The foot truck activity held in Floripa, SC State before has gathered over 300 people. While the customers enjoying the tasty food, they can also enjoy the exclusive service from Lifan Motors. The activity also facilitates some potential customers to buy Lifan cars at once.
Lifan mini truck, relying on its strong power, exceptional carrying capacity, wide space and fashionable appearance, was built as Rolando truck in Sao Paulo Auto Show in 2014, which attracted a lot of attentions from catering vendors. In light of the cooperation plan between Lifan Motors and Rolando, both parties will hold similar food truck activities in more areas, to strengthen the interaction between Lifan and its customers, bringing the most substantial products to customers, thereby further enlarging the coverage of Lifan Motors in Brazil to promote brand popularity.
