On June 16, the World Brand Lab announced China’s 500 Most Valuable Brands in Beijing. Lifan Industry (Group) Co., Ltd. ranks the 260th, rising 7 places compared with last year. And the brand value has broken through ten billion Yuan for the first time, up to 10.468 billion Yuan, increasing 25.74% compared with last year.

Since firstly releasing China’s 500 Most Valuable Brands in 2004, LIFAN has consecutively selected in the list for twelve years. And the brand value has also kept rising during these years, from 2.482 billion Yuan in 2004 to 10.468 billion Yuan this year. The selection has fully witnessed the achievements that LIFAN has got in business development and brand building.

World Brand Lab is an international and professional research institute on brand and intellectual property, which is accepted one of the top3 international brand value evaluation institutes, and enjoys great reputation and has higher authority in the field of world brand research. The selection is analyzed in light of finance, consumer behavior and brand strength, covering brands in 27 industries including food and beverage, textile and garment, culture and media, information technology and household appliances.