On July 16, 2015, the direct sales company of Lifan Motors in Ethiopia held the group purchase activity Lifan530 Night, having invited 20 Lifan car users and 40 potential customers. The renowned football coach in Ethiopia and the president of local charity organization were present at the activity.

At 18:30, the party started with the night falls. The famous music band, singers and dancers made the performance in succession. With the joyful music playing, Lifan Motors staff and customers gathered together to enjoy the party night. Then the manager of Lifan Motors Ethiopia and the renowned football coach and also the owner of Lifan530 shared their driving experience and announced the preferential policies of group purchase. Since there was 7 Lifan530 sold last group purchase, another 3 cars were sold this time. As learned, each group purchase activity will last for two weeks to make more customers get knowledge of Lifan Motors. At the end of Lifan530 Night, the president of Ethiopian charity organization Fasil Ayele delivered a speech to express his gratitude for Lifan Motors’ contributions to Ethiopia. He said, Lifan Motors, as an automobile manufacturer with responsibilities, has undertaken the social responsibilities which have fully reflected the spirit of taking resources of the people and for the people.

Previously Lifan530 was honored to be named by the president of Ethiopia Mulatu Teshome, thus DUKEM530 is the exclusive name of Lifan530 in Ethiopia. Since launching in Ethiopia last May, Lifan530 was praised by customers and media, of which the sales are keeping rising even surpassing the stock. To make Lifan530 known as more customers, from this June, Lifan Motors keeps planning and has carried out series of group purchase activity of Lifan530. Lifan Motors commits to fully promote after-sales service level. With the brand new factory in Ethiopian put into operation, Lifan Motors will provide better service and products to Ethiopian customers.